Early endorsements for Why Loyalty Matters

“Loyalty is a key ingredient in creating a high performance culture. Those leaders, athletes or coaches who can leverage the power of loyalty have a distinct home field advantage. Why Loyalty Matters is the first playbook of its kind”

— David Kasiarz, Senior Vice President, Global Compensation and Benefits, American Express

“As the CEO of 2,400 employees ranging from veterans to boomers, Xers to Nexters, it is challenging to understand motivation and engagement. Why Loyalty Matters is a brilliant and thought-provoking book that not only identifies issues, but also provides real-life answers. In a complicated world, it is an excellent resource to utilize with struggling individuals and teams, and I was challenged to consider my own motivations and behaviors that influence my personal happiness and satisfaction”

— Britt Berrett, President & Chief Executive Officer, Medical City & Medical City Children’s Hospital, Dallas, TX

“This is a supremely practical book with a profoundly moral message: that the quality of our lives, the productivity of our organizations and the depth of our relationships are inextricably related. This book should not be used only as a guide for leaders, but as a guide for life.”

— Joseph Grenny, New York Times bestselling co-author of Influencer: The Power to Change Anything and Crucial Conversations: Tools for Talking When Stakes are High

“In good times loyalty is important; in challenging times it's essential. Why Loyalty Matters is the best book on loyalty ever written.”

— Michael Watkins, Bestselling author of The First 90 Days: Critical Success Strategies for New Leaders at All Levels and co-founder of Genesis Advisers

“Why Loyalty Matters is fun to read, practical to do, and invaluable to your success.»

— Keith Ferrazzi, New York Times bestselling author of Never Eat Alone

“Loyalty matters! It’s so direct and fundamental that we lose sight of just how important it really is. Keiningham and Aksoy brilliantly illustrate that the key to lasting success and happiness—in all parts of life, not just work—hinges on our human ability to be loyal. The message of Why Loyalty Matters is timeless—and timely.»

— Stew Friedman, author of the national bestseller, Total Leadership: Be a Better Leader, Have a Richer Life

“We are a species for whom meaningful connections to others are essential for our health and happiness. This wonderful book makes the important point that for social connections to be meaningful and to make us happy and healthy, they cannot be fleeting , and that loyalty is a key ingredient of a life lived well.”

— John Cacioppo, Distinguished Professor of Psychology at the University of Chicago, and bestselling co-author of Loneliness: Human Nature and the Need for Social Connection

“Why Loyalty Matters provides exceptional insight into the nuances of loyalty, and how to achieve the right kind. This book will be of great interest to all who seek to enhance their well being through loyalty.”

— Ajay K. Kohli, Professor of Marketing at the Georgia Institute of Technology, and editor of the Journal of Marketing

« Back to Overview

Articles

Early endorsements for Why Loyalty Matters